By Daryl Turko
I signed on with Interface on May 2, 1996; my severance package helped with the startup costs, which were relatively low for a franchise. I also took out a mortgage on the house for $100,000, which I used to pay the franchise fee and buy my first invoices. It was slow in the beginning, but since Pat was working, we had enough cash flow to make it work. Even with all of my contacts, it took me eight months to get my first client.
To get through those lean months, I did deals with other franchisees in Western Canada. For example, if a franchisee had a $100,000 invoice they wanted to purchase from a client, but only wanted to put out $50,000, they sent word to me so I could buy into the deal or syndicate with them. In the meantime, I started building relationships with bankers, business consultants and other accountants who know businesses who are in a cash tight period, to get referrals.
My very first client was a roofing company, a one-man operation doing some work for general contractors. He used the money he got from me to buy supplies for the next house he was doing. When things would get busy in the spring and summer he’d come back; he had more than enough work, but had trouble getting his materials in advance. He was my client for about five years. A typical client stays with me for anywhere from six months to two years, usually until they can secure bank financing. On the other hand, I’ve had some clients for 10 years. They don’t necessarily use my services that often, but they know I’m here if they need me.
In my early years as a franchisee, I spent about 30 hours a week on my business. Most of my time was spent networking, building relationships, marketing and going to trade shows, chamber of commerce events and meetings, in order to secure deals with clients. Three to four years in, I was working with bigger companies, buying invoices as big as $500,000 and working with businesses across North America. Over the years, I’ve found I can provide the best service when I have about six to eight clients. Any more than that and it’s difficult for me to give them the best possible service.
Read the full article: Financing for a Family-friendly Lifestyle