By Jeff Young
Family-friendly franchises have always appealed to stay-at-home parents who want to balance work and family. However, there is a new group of prospective franchisees that are attracted to these opportunities—those who are 55 and older.
Many middle-aged and senior workers are tired of the rat race and are looking for a more balanced lifestyle. They are willing to trade the secure income of a corporate job for time, something they can’t get back. Typically, the over-55 franchise seeker is willing to work hard to establish a franchise business, but will eventually want to scale back their involvement after a few years.
Also, the unfortunate reality for many older workers is that they no longer have the ability to build a retirement nest egg in their current job. Their earning potential may have hit a plateau—raises are few and far between, expenses for grown children (e.g. college tuition or weddings) are looming and retirement investments are taking a beating in the market. These people are looking at franchise ownership opportunities that will allow them to keep working beyond their planned retirement date, but still have an enjoyable lifestyle.
Read the full article: Work Hard, Play Hard