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New Woodbridge home for electronic repair franchise uBreakiFix

Electronics repair franchise uBreakiFix has opened its latest Canadian location at the RioCan Colossus Center in Woodbridge, Ont.
Electronics repair franchise uBreakiFix has opened its latest Canadian location at the RioCan Colossus Center in Woodbridge, Ont.

Electronics repair franchise uBreakiFix is now open in the RioCan Colossus Centre in Woodbridge, offering repairs on smartphones, tablets, computers, and more.

The new store joins existing locations in Thornhill, Etobicoke, and several others across Toronto and Mississauga.

“For many, the pandemic has increased screen time as a means of staying connected to work, school, loved ones, and more while distancing,” said uBreakiFix territory manager Joe Becerra, uBreakiFix territory manager. “Technology has been a lifeline, and we know a broken phone, tablet, or laptop is more than just inconvenient right now. We are open and ready to serve, with stringent measures in place to keep the experience as safe and seamless as possible.”

Health and safety measures include high-frequency handwashing and cleaning of all workspaces, minimal person-to-person contact, limited store capacity to allow social distancing, and thorough sanitation of all devices upon receipt and return.

While common devices include smartphones, tablets, and computers, uBreakiFix offers repair service on anything with a power button, including drones, hoverboards, game consoles, and everything in between. The store offers support for most technical problems on any electronic device, regardless of make or model.

“Our repair services are more critical than ever before—and also more rewarding,” Becerra said. “It has always been gratifying to help get a customer’s day back on track after a cracked screen or other tech issue, but we know the stakes are higher right now while people are even more reliant on their devices. There’s enough to stress about these days; a broken phone should not compound that.”

uBreakiFix was founded in 2009 by millennial entrepreneurs Justin Wetherill and David Reiff to fill a gap in the market for affordable, high-quality phone repair. The duo soon partnered with Eddie Trujillo to transition their internet-based repair brand to a brick-and-mortar model. uBreakiFix began franchising in 2013 and currently operates more than 585 locations across North America.

“Our story has been shaped by an unwavering commitment to continually improving the repair experience for customers,” Wetherill said. “We founded this company to fill a need for high-quality, convenient repair with great service at a fair price. We always say we are a customer service company first, and a tech company second. As we expand into Woodbridge, we look forward to sharing the care and credibility that define the uBreakiFix experience.”

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