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Good Earth looking for multi-unit franchisees to fill abandoned GTA Starbucks

Good Earth Coffeehouse is seeking multi-unit franchisees as part of its proposed acquisition of abandoned Starbucks locations through the Greater Toronto Area (GTA).
Good Earth Coffeehouse is seeking multi-unit franchisees as part of its proposed acquisition of abandoned Starbucks locations throughout the Greater Toronto Area (GTA).

Good Earth Cafés (Good Earth) is seeking people interested in multi-unit franchising to accelerate acquisition of abandoned Starbucks locations throughout the Greater Toronto Area (GTA) and beyond.

According to a media release, Good Earth welcomes interest from both successful individual businesspeople and groups interested in the opportunity.

“The ideal candidates are entrepreneurial in their appetite for success and, at the same time, understand the benefits of being part of a successful brand and the economies of scale that come with it,” said Good Earth president and chief operating officer Gerry Docherty. “They want a faster return on investment and want to hit the ground running with multiple locations in a very short time frame.”

Good Earth recently announced it has set its sights on acquiring locations across Canada shuttered by Starbucks.

“While other brands are shrinking, we are stepping up to serve communities. We believe the human interaction that takes place in our coffeehouses is valuable—as valuable as the ethically sourced coffee and fresh food we serve,” said Michael Going, founder and CEO of Good Earth.

Focus will be on pairing sites with proven performance, in-place infrastructure, and opportunity for future growth with exceptional candidates who are aligned with the Good Earth Coffeehouse brand and values.

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