Florida-based sandwich shop, Jon Smith Subs, has made its expansion into Canada with its inaugural location in Calgary.
The new eatery offers a selection of subs, fresh salads, and made-to-order fries in a quick-service environment.
The sub shop is set to open an additional 25 to 30 locations throughout Alberta in the next five years with anticipated growth into other Canadian markets beginning in 2022.
The new location will be part of a master franchise agreement with an Alberta company co-owned by local Calgary residents Gurbinder Singh, an IT and business professional, and Amrinder Cheema, an operations practitioner. Singh and Cheema both have family history in the restaurant business.
“We are thrilled to be bringing Jon Smith Subs to Canada and look forward to offering the community a fresh alternative in the sandwich category with our specialty subs,” said Singh. “Our approach to every aspect of the Jon Smith Subs experience is to not only provide our guests with delicious, fresh subs, but also to create a warm and welcoming environment with a focus on excellent guest service. Our team is ready and excited to show Calgary what Jon Smith Subs is all about.”
According to a company news release, part of the appeal in bringing this U.S. brand to Canada stems from the support franchise partners receive as part of the United Franchise Group affiliate of brands. Singh and Cheema are backed by an executive team with decades of expertise in the food service industry.
“We are incredibly proud to support Mr. Singh and Mr. Cheema in launching this important new market,” said Jim Butler, president of Jon Smith Subs. “So much of our success comes from the dedication and commitment of our franchise partners. We look forward to continuing to grow the brand across Canada and believe that our diverse menu and hospitality driven culture will resonate with the Calgary community as we open our flagship location.”
To celebrate the opening, Jon Smith Subs is launching its signature ‘Sub-a-Palooza Grand Opening Celebration’ the week of October 18, which will include a special promotion each day of the week
The newly constructed 122 m2 (1310 sf) location offers seating for 22 guests and features complimentary Wi-Fi. Currently the brand has franchise agreements in place for more than 40 locations domestically and internationally.