Fast-food franchise Wayback Burgers has announced the expansion of its master franchise agreement with Rick De Dominicis to now include the Atlantic Canada region.
De Dominicis, whose territory includes Alberta, Saskatchewan, and Manitoba, has been granted the rights to develop new locations in Newfoundland, Nova Scotia, Prince Edward Island, and New Brunswick. The company also recently recognized De Dominicis as Master Franchisee of the Year for 2021.
According to a news release, the addition of the Atlantic Canada region will play a critical role in Wayback Burgers’ continued development across the country. De Dominicis was originally granted the rights to open 20 locations within his master franchise area, with five restaurants currently open and 15 more in development. His newest location in Medicine Hat, Alta., opened this month, with restaurants in Yorkton, Sask., and Winnipeg, Man., scheduled to open within the next few months. The remaining locations are slated to open throughout 2022.
“We are excited to further expand our partnership and footprint with Wayback Burgers in the Atlantic Canada region,” said De Dominicis. “The keys to our success from day one has been providing excellent guest service and superior burgers, fries, and shakes. We look forward to continuing that momentum and [providing] the best burgers in North America to Newfoundland, Nova Scotia, Prince Edward Island, and New Brunswick.”
“Rick De Dominicis and his team are tremendous partners and franchise operators, so expanding our relationship is a natural move,” said William Chemero, chief development officer of Wayback Burgers. “His partnership is an excellent example of success resulting from participation in the Wayback Burgers master franchise program, which provides guidance and support to ensure a mutually successful relationship for the brand and its franchisees. We are happy to have Rick help introduce our delicious menu items to foodies in the Atlantic Canada region.”
For information about Wayback Burgers franchise opportunities, visit WaybackBurgers.com/Franchising/.