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Roll Up To Win returns to Tim Hortons with new daily $10,000 jackpots

Through April 2, Tim Hortons guests across Canada can play the Roll Up To Win contest with a chance to win cars, getaways, gift cards, millions of coffee and food prizes, and new this year, a daily $10,000 jackpot.

Tim Hortons guests can earn one roll for each eligible item purchased at Tim Hortons–including select hot and cold beverages; breakfast items; and new this year, lunch and dinner options like Loaded Wraps and Loaded Bowls–when scanning for Tims Rewards using their Tim Hortons app or their physical Tims Rewards card. Guests who place a mobile order on the app will also receive an extra bonus roll for their purchase. To qualify for the bonus roll, guests must have at least one eligible Roll Up To Win menu item in their cart when they complete their purchase.

To celebrate this year’s contest, the brand is unveiling the “Roll Up Capitals of Canada,” with top honours going to Miramichi, N.B. To determine who was the most committed to the contest, the company crunched the numbers from last year’s Roll Up To Win contest and identified the cities which won the most prizes per capita, including at least one major prize. The other “capitals” across Canada based on last year’s Roll Up To Win contest are Gander, N.L., Summerside, P.E.I., Sydney, N.S., Gatineau, Que., Woodstock, Ont., Selkirk, Man., Moose Jaw, Sask., Lloydminster, Alta. , and Langley, B.C. Guests who won major prizes last year in Miramichi and Gatineau are featured in new TV commercials for this year’s contest.

“Launching Roll Up To Win is one of our favourite times of the year because we know how much our guests love the thrill of revealing their rolls after their daily trip to Tims,” says Hope Bagozzi, chief marketing officer for Tim Hortons. “We’re inviting Canadians to get ‘rolling’ starting today –your city or town could be one of the next ‘Roll Up Capitals.'”

Prizes available to be won during this year’s Roll Up to Win contest include: $10,000 in American Express prepaid cards, 35 daily jackpot prizes to be won, 15 2023 Volkswagen Taos Highlines; five Universal Parks & Resorts four-day/three-night vacation at either Universal Studios Hollywood or Universal Orlando Resort, 10 six-night Vacations at any Hilton hotel, 10 JOURNIE $1,000 gas gift cards, 40 Xbox Series S consoles, 50 The Bay $100 e-gift cards, and 150 people will win free movies for a year with Cineplex.

For the full list of prizes and details and more contest information, visit rolluptowin.ca. All “rolls” must be revealed by April 9. Guests must be using the latest version of the Tim Hortons mobile app (version 7.0.63 or higher) to reveal their “rolls” on their mobile device, or can also reveal them at rolluptowin.ca

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