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Fresh Restaurants, parent company acquired by Recipe Unlimited

Recipe Unlimited has acquired the Fresh Restaurants brand and its parent company Plant Powered Ventures Ltd.
Recipe Unlimited has acquired the Fresh Restaurants brand and its parent company Plant Powered Ventures Ltd.

Recipe Unlimited has acquired 100 per cent of Plant Powered Ventures Ltd. and the remaining 15 per cent minority interest in Fresh Restaurants.

Since 1999, Plant Powered Ventures Ltd. developed and operated the original five Fresh-branded plant-based restaurants in Ontario.

“We’re so thrilled that a Canadian company as respected in the industry as Recipe would choose to focus on the vegan space, and we’re honoured that we are the brand they have chosen to partner with. We cannot wait to bring Fresh and our Plant Powered vision to communities across the country,” said Ruth Tal, founder and owner of Fresh Restaurants.

Fresh is currently being served at Recipe’s Ultimate Kitchens where guests can mix and match items from various brands all in one order.

“To be able to add this incredible omni-channel brand to the portfolio of Recipe is very exciting. What Ruth, her partners, and the team of Fresh have created is remarkable. The fresh food and beverages are outstanding and we look forward to expanding the reach of the brand to all Canadians,” said Frank Hennessey, CEO, Recipe Unlimited.

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