FundraisingSpecialty pet food retail franchisor Global Pet Foods is raising money for animal shelters and rescues through its Show Us Your Heart campaign from Feb. 12 to 28, with support from ex-Toronto Argonauts football player Michael ‘Pinball’ Clemons, the face of the campaign.
Global Pet Foods will donate $1 for every in-store donation or purchase of a $5 paper heart. Customers who purchase paper hearts will also earn 10 Air Miles points. All money raised will go to local animal shelters and rescues to provide proper care and treatment for pets.
This year’s campaign highlights Lucy, a two-year-old German shepherd-Labrador retriever mix who came into the care of Toronto pet rescue Adopt a Dog/Save a Life. Lucy was born with a vascular ring anomaly, which compressed her esophagus and made eating and maintaining a healthy weight difficult. The rescue organization provided life-saving surgery and today, she is waiting for adoption.