Global Pet Foods, with the help of Michael ‘Pinball’ Clemons, vice-chair of the Canadian Football League’s (CFL’s) Toronto Argonauts, is collecting donations for its annual Show Us Your Heart campaign until Feb. 26.
For every in-store donation over one dollar and every five-dollar paper heart sold, Global Pet Foods will donate another dollar. Customers who purchase the paper hearts will also receive 10 bonus Air Miles.
Community-based pet groups often struggle to raise the funds necessary to pay veterinary bills or even stay open. All funds raised through Show Us Your Heart goes to local groups to help pay for shelter, care and treatment of pets in need.