Home Franchise Concepts, home to franchise brands in the home services sector, is rebranding Tailored Living featuring PremierGarage into two home improvement brands.
The brand has split into two separate franchise concepts while also announcing Tailored Living’s new official brand name: The Tailored Closet. According to a media release, the intention behind the brand separation “is to provide a focused approach to each brand’s product line and ultimately create a more powerful customer experience through each brand’s expert teams of in-home design experts and garage specialists that can transform spaces like no other.”
The two brands will offer unique product lines and services to consumers through a focus on in-home and garage organization solutions, respectively. The Tailored Closet designs custom whole-home organizational solutions, including closet systems, pantries, laundry rooms, entryways, home offices, and more. PremierGarage specializes in total garage optimization, bringing solutions that create increased functionality, flexibility, and design.
“We recognize that the home plays an increasingly key component in our well-being and with the separation of Tailored Living featuring PremierGarage into The Tailored Closet and PremierGarage brands, we are able to strengthen our focus on both the garage and the home as separate but critically important areas of every home. Our two brands have highly specialized expert teams that create beautifully designed spaces to help maximize the way our home supports our lives,” says Heather Nykolaychuk, brand president of organized spaces, LLC, owner of The Tailored Close and PremierGarage brands. “Our PremierGarage experts are leaders in providing customized solutions for the garage all the way from flooring to cabinetry. Together with The Tailored Closet, our brands bring industry-leading experience and solutions that are simply unmatched.”
Home Franchise Concepts is a North American home services franchise platform with more than 1600 franchisees across its brands including Budget Blinds, The Tailored Closet, PremierGarage, Concrete Craft, AdvantaClean, Kitchen Tune-Up, Bath Tune-Up, Two Maids, and Aussie Pet Mobile.