AlphaGraphics, a franchisor of printing and marketing solutions, has recently undergone a full brand refresh.
The company, which recently celebrated its 50th anniversary, has made several changes to reflect the brand’s overall growth.
“We started out as a brand for print services fifty years ago,” said the company’s chief operating officer, Ryan Farris. “Since then, we have grown into one of the largest printing and marketing franchises in the world. AlphaGraphics is a print and marketing partner you can trust. We consult and collaborate with our customers to provide them with custom solutions for their business. Our brand refresh is a re-introduction to our customers to showcase how we can help their business every step of the way.”
The company has also rolled out a new website geared toward telling the brand’s story while also helping it become a marketing execution partner. The website showcases the company’s full services offerings: print services, signs, marketing, and technology.
“The website is a direct representation of our move toward the future and how AlphaGraphics continues to modernize and expand after so many years of service,” said Farris. “It is a celebration of who we are as a franchise and showcases how much we have grown.”