On Oct. 25 and Nov. 1, guests partook in local Hockey Card Trading Nights.
From 6 to 8 p.m. at participating restaurants across Canada, fans had the chance to score new cards and meet fellow traders. Hockey card collecting extends online with Collect to Win. Each pack contains a unique Postal Index Number (PIN) code inside the foil packaging.
Guests can enter their PIN on the Tim Hortons app, or at www.collecttowin.ca, to receive digital cards and earn ballots to win prizes, including the grand prize of a meet and greet with Sidney Crosby and tickets to attend a Pittsburgh Penguins game. Other awards include a trip for two to the 2020 Stanley Cup Final, autographed and framed NHL jerseys, Tim Cards, and free hot beverages (any size).
“We’ve had a special connection to hockey since the legendary Tim Horton opened his first restaurant in 1964 in Hamilton, Ont.,” said the company’s chief operating officer, Mike Hancock. “Since then, hockey has become part of our DNA (Deoxyribonucleic acid)—you see it in our Timbits hockey program, restaurant design, and packaging.”
This season, there are 234 cards to collect.