Food-service franchise system Tim Hortons has launched its second annual #WarmWishes social media campaign to spread some cheer this holiday season.
Until Dec. 20, customers can share their wishes on social media for a chance to win one of five donations of $5,000 to a charity of their choice. Tim Hortons will engage with users online with weekly themes, including Give a Little Warmth, Connect with Someone, Brighten Someone’s Day, Lend a Helping Hand, Spread Cheer and Give Back.
Tim Hortons has also transformed a franchise in Grimsby, Ont., into ‘The House of Warm Wishes’— a snow-covered log cabin with a chalet-style interior.
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