By Peter Saunders
On Feb. 16, Susan Senecal became the first woman to take on the role of president and CEO of A&W Food Services of Canada, the franchisor for the country’s second-largest burger chain, behind only McDonald’s Canada. She is also the company’s first fully bilingual CEO.
Fast-food franchisor A&W Food Services of Canada announced a commitment to become the first national quick-service restaurant (QSR) to serve cage-free eggs. A&W is giving a $100,000 grant to Farm and Food Care Canada, a non-profit organization dedicated to building public trust in food and farming.
Fast-food franchisor A&W Food Services of Canada has launched its Urban Franchise Associate program, a low-equity model geared to young entrepreneurs. The program is designed to connect with a younger demographic as owner-operators.